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Spectaculors

Size and location are the two main ingredients that make Spectacular OOH. Our Spectacular Bulletins are almost twice the size of the traditional 14’x48’ billboard. This notable size difference makes them the Outdoor Advertising “Bat Signal” of Denver and Colorado. When you pair this larger than life size with their location on one of the market’s busiest interstates, you achieve the ideal spectacular advertising medium.

85%

of outdoor ad viewers find the ads useful

68%

of shoppers notice outdoor ads on their way to retail stores

42%

of consumers say outdoor ads impact their in-store purchase decisions
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Our Spectacular Formats

If you are looking to make a statement with your advertising message, Mile High Outdoor’s 20’x60’ Spectacular Billboards are the Out of Home medium of choice! Simply their size alone makes them stand out among all billboards in Denver, giving your marketing message 1200 sqft of impact and visibility. These Spectacular Billboards are located along the well-travelled I-70 corridor targeting traffic heading into and out of the front range mountains of Colorado. Whether it is a shorter 4-week campaign or a year long marketing effort, our Spectacular Outdoor Advertising inventory can accommodate. They can be purchased as a standalone Spectacular or added into your overall outdoor advertising program to deliver the exclamation point to your marketing message. 

Why Spectaculars?

Spectacular Bulletins

Our Spectacular Outdoor Advertising inventory is located on one of the busiest transit areas around Denver – the I-70 corridor. This allows our Spectacular Bulletins to deliver the perfect mix of metro area coverage. Not only does your marketing message target the daily commuter heading into or out of central Denver from the western suburbs, advertisers can also target an extremely active demographic headed into or out of the mountains. This includes skiers, mountain bikers, hikers, rafters, and more. The tourism demographic is also an enormous benefit of delivering your ads on our I-70 Spectacular Billboards. You capture the attention of all airport traffic headed into our many mountain resorts, and the Central City / Blackhawk casinos.

Sepctacular Features

  • Twice the size of the traditional 14’x48’ billboard
  • Located on one of the busiest transit areas around Denver – the I-70 corridor
  • Pair this larger than life size with their location on one of the market’s busiest interstates, you achieve the ideal spectacular advertising medium

By the Numbers

A study from the Out of Home Advertising Association of America reported:

76%

of US adults took an action on their mobile device after recently seeing an OOH ad

57%

of US adults are more likely to notice OOH ads aligned with their needs

54%

of US adults are more likely to notice OOH ads tailored to the consumers’ location

Mile High Outdoor’s Inventory and Location Advantage

Mile High Outdoor’s 20’x60′ Spectacular Billboards are the premier choice for making a bold advertising statement.

Their impressive size alone, nearly twice that of standard 14’x48′ billboards, ensures your message dominates with 1200 sqft of high-impact visibility. Strategically positioned along the heavily trafficked I-70 corridor, these billboards capture the attention of traffic entering and exiting the Front Range mountains. Whether for a brief four-week campaign or a year-long effort, our Spectacular Billboards serve as the cornerstone or the exclamation point of your broader outdoor advertising strategy, guaranteeing unparalleled exposure.

Spectaculors

Digital Bulletins

Bulletins

Junior Posters

Frequently Asked Questions

Everything you need to know about spectacular billboards and large-format outdoor advertising.

A spectacular billboard is an out-of-home display larger than the standard 14'x48' bulletin, positioned in a market's most prominent location. Mile High Outdoor's Colorado spectaculars are 20'x60' — 1,200 square feet, nearly twice the area of a standard bulletin — on the I-70 corridor.
There is no fixed standard; the format is defined by exceeding bulletin dimensions. Mile High Outdoor's spectaculars are 20 feet high by 60 feet wide, giving 1,200 square feet of creative area against a standard bulletin's 672.
Mile High Outdoor owns the four largest billboard faces in the state. All are 20'x60' and all are located on the I-70 corridor.
Size and placement. A bulletin is 14'x48' and available on highways and arterials throughout a market. A spectacular is larger, exists in limited numbers, and sits only in premium positions. Bulletins build sustained awareness; spectaculars deliver impact.
Spectacular rates depend on flight length and timing, and are quoted in four-week increments. Because Colorado has only four of these faces, availability drives the conversation as much as budget does.
Yes. Spectaculars can be purchased standalone or added into a broader outdoor advertising program as the high-impact anchor.
Mile High Outdoor owns and operates spectacular inventory on the I-70 corridor, including the state's four largest faces. You buy direct from the operator rather than through a reseller.

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